Travel · Lifestyle · Fashion

Marieke
Verhoeven

EditorJournalistConsultantYoga Teacher
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"The world is a book, and those who don't travel read only one page."
Holland Herald · KLM Inflight Magazine
Holland Herald✦ Vogue Netherlands✦ Harper's Bazaar NL✦ Esquire NL✦ ELLE Magazine NL✦ United Airlines Rhapsody✦ Freunde von Freunden✦ Holland Herald✦ Vogue Netherlands✦ Harper's Bazaar NL✦ Esquire NL✦ ELLE Magazine NL✦ United Airlines Rhapsody✦ Freunde von Freunden✦
About Marieke

A life lived
between pages
and latitudes.

I'm Marieke Verhoeven — Amsterdam-based journalist, editor, hospitality consultant and certified yoga teacher. My career spans high-end travel, fashion and lifestyle media, with senior editorial credits at KLM's Holland Herald and contributing roles at Vogue Netherlands, Harper's Bazaar NL and Esquire NL.

Under the name Lois Lane's World, I share the places, people and stories that have shaped my view of this beautifully complex planet — alongside practical guidance for those who want to explore it with intention and style.

Senior Editor Travel Journalism Fashion & Lifestyle Hospitality Consulting Yoga (RYT-200) Amsterdam Dutch & English
Amsterdam, NL
Marieke Verhoeven in Paris
Paris · La Dame de Paris

What I do

01
Editorial & Portfolio
Journalism · Writing · Editing

Ten years of editorial work across the world's leading travel, fashion and lifestyle publications. From immersive destination features to front-of-book fashion, I bring a precise, narrative-driven voice.

02
Hospitality Consultancy
Strategy · Brand Voice · Content

Drawing on deep insider knowledge of luxury travel and aviation media, I help hotels, airlines, tourism boards and travel brands refine their positioning and editorial content strategy.

03
Yoga & Wellness
Certified Teacher · Retreats · Wellbeing

As a certified yoga teacher, I offer classes, workshops and retreat programmes that integrate movement, mindfulness and travel — connecting conscious living with the art of exploration.

Selected Work

Holland Herald September 2024
KLM Royal Dutch Airlines
Holland Herald
Mexico Feature · September 2024
↗
 Harper's Bazaar Nederland
Hearst Media Netherlands
Harper's Bazaar
Contributing Editor · Fashion & Culture
↗
 ELLE Nederland
Hearst Media Netherlands
ELLE Nederland
Yoga & Wellness Feature
↗

Travel Dispatches

Western Europe · France
Paris: The Editor's
Weekend Guide

Coffee at La Dame de Paris, a coat from Le Bon Marché and the hidden arrondissements that fashion insiders actually visit. The French capital as your editorial North Star.

Southeast Asia · Malaysia
George Town, Penang
Southeast Asia · Thailand
Bangkok Streets
Southeast Asia · Thailand
Krabi Jungle Views
North Africa · Morocco
Marrakech Rooftops
Marieke in Krabi
Krabi, Thailand
Marieke in Morocco
Marrakech, Morocco
Marieke in Penang
George Town, Penang
Yoga & Wellness

Movement as
a way of seeing.

Yoga found me mid-career, somewhere between a deadline and a departure gate. Since qualifying as a certified teacher, I've brought classes and workshops to studios, retreats and private clients — always with the philosophy that stillness and exploration are two sides of the same practice.

I offer group classes in Amsterdam, bespoke retreat programmes, and wellness content collaboration for travel and hospitality brands seeking an authentic yoga voice.

Book a session or collaborate →
Marieke yoga practice
"The body is your first home. Yoga is how you learn its language."
RYTCertified Teacher
∞Retreats Worldwide

Hospitality
Consultancy

Your brand, through the eyes of a traveller.

Having spent years embedded in the world of luxury travel and aviation media, I understand what makes a hospitality brand genuinely compelling — and what falls flat. I work with hotels, airlines, tourism boards and travel operators to sharpen their editorial voice, content strategy and guest narrative.

From single-project content briefs to ongoing strategic partnerships, my consultancy work is built on editorial rigour, insider access and a genuine love for the craft of hospitality storytelling.

  • Editorial strategy & brand voice development
  • Inflight & in-room magazine content
  • Press trip leadership & destination storytelling
  • Social media content direction
  • Guest experience narrative & copy
Marieke Verhoeven — hospitality consultant

"Connecting brands with the stories that move people."

Previous collaborations include

"Marieke brings the rarest combination of editorial precision and genuine wanderlust. She doesn't just write about places — she understands how great hospitality makes people feel."

— Holland Herald

@loislanesworld

Amsterdam
♡
 Yoga practice
♡
 Bangkok street
♡
 Morocco sunset
♡
 Camera portrait
♡
 ELLE cover
♡
Get in Touch

Let's make something
worth the journey.

Whether you're a brand looking for editorial collaboration, a hotel seeking a fresh content voice, or someone wanting to roll out a yoga mat together — I'd love to hear from you.

Send a message